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I have been very fortunate to start and operate several successful businesses over the past 10 years.  It all started when I became a franchisee in 2006.  Based upon this experience I had the dream to develop my own franchise brand.  Luckily this dream came true for me in 2013.  When my franchise was acquired in 2015 it gave me the opportunity to work with other entrepreneurs looking at franchising to start their new endeavor.  I love helping our clients reach their dreams and am very fortunate that we get to stay in touch as they continue to grow their new businesses. 

Testimonials
Our services are free for clients
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Initially, I was "luke warm" on the idea on running my own business, but through every step of the process, Matt was available with all the right connections and advice we needed.

Jeff Utley

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My name is Jeff Utley and I recently purchased a franchise.  My family and I are delighted with the perfect match that Matt Lucas brought to us.  Initially, I was "luke warm" on the idea of running my own business, but through every step of the process, Matt was available with all the right connections and advice we needed.  Matt understood my family was extremely important in my next career move.  After just a few conversations he provided the perfect option.  Within a matter of weeks, we were incorporated and financed.  Matt Lucas has my highest recommnedation and I have zero reservations about his ability to work with you as you deliberate and progress with your decision to buy a franchise.

- Jeff Utley, Owner 
Challenge Island Gwinnett

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I highly recommend Matt because---for him-- I truly believe that finding the right opportunity for a client is more important than just getting a deal done.

John Sullivan

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My process for purchasing a franchise took two years and in that time I worked with several different franchise consultants. I ended the process with all brokers except for Matt (The Franchising Company) because throughout the process with Matt I always felt like he was representing my interests whereas with the other brokers, it just felt like they were trying to get a deal done regardless of whether or not the franchise would be right for me. Ultimately I trusted Matt. He learned of my interests, my skill set, and what kind of work/life balance I was seeking and brought appropriate opportunities. When I found something I liked, Matt stuck with me through the whole discovery process, and helped me evaluate the information and ask probing questions. Matt's experience as a franchisor is also invaluable because he is able to hone in on those aspects of a franchise that are impressive, typical, or a red flag. I highly recommend Matt because---for him-- I truly believe that finding the right opportunity for a client is more important than just getting a deal done.

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Matt quickly and patiently answered questions sent at various times, including nights and weekends. He has provided detailed information in a way that was easily understood and has been an encourager.

Betty Bradley

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As a non-profit organization, considering a for-profit venture to supplement grants and contributions, we came to the conclusion that a franchise could be a good fit.  When I visited the Digital Doc web-site, and expressed an interest in Digital Doc, Matt Lucas responded almost immediately.  He has been an exceptional resource as we investigated and later signed on with Digital Doc. 

Matt quickly and patiently answered questions sent at various times, including nights and weekends.  He has provided detailed information in a way that was easily understood and has been an encourager.  He has a good sense of humor, is always pleasant and never pressured us to make a decision.  When he didn’t hear from us for awhile, he would send a brief e-mail to check to see if there was anything we needed from him.  He inspired trust and has continue to offer his services as a resource as we work to open our first store. 

- Betty Bradley, Owner
Digital Doc Abilene

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You can't ask for better support than what Matt provides. He goes beyond the call of duty to make sure you know what you need to know beforeĀ and after signing an agreement.

Elijah Hagan

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You can't ask for better support than what Matt provides. Matt goes beyond the call of duty to make sure you know what you need to know before AND after signing an agreement. He continues to follow up with me and provide assistance to this day. I know I can always count on Matt for guidance and support through this journey as a new franchise owner. He is truly a professional in his field and I would recommend him to anyone considering to be a franchise owner.

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I will say that the most valuable attribute to me has been his dedication in helping me to really find the best franchise opportunity meeting my very specific criteria.

Jenifer Massenburg

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It has been a wonderful experience connecting with Matt and working with him over the past 6+ months.  I will say that the most valuable attribute to me has been his dedication in helping me to really find the best franchise opportunity meeting my very specific criteria.  Matt shares his industry experience and expertise freely both as a franchisor, franchisee, and coach.  Matt brought many opportunities to the table to investigate which led me to my passion in the Senior Care market.  Matt has supported me with FDD reviews, corporate conversations, discovery calls, and creative ideas and resources to start a new franchise.  We have always kept a very open line of valuable routine conversation, progress accomplished, and next steps plan.  Most importantly, I believe that I have developed an industry friend that has genuinely been interested in assisting me down my next career path and would continue to help me too if I called on him!